Hodl
App Design
UX/UI
Digital Product
Year
0
Client
Hodl Media
Industry
Finance
About the project
Hodl is a mobile investment app that brings cryptocurrencies and stocks into a single, real-time experience. I joined the project at an early stage, when the product was limited to basic watchlist and portfolio tracking. Between 2018 and 2023, the interface evolved through continuous iterations, new features, and the introduction of a scalable design system — enabling clarity, speed, and consistency as the product expanded to support multiple asset classes, real-time market data, and increasingly complex user behavior.
KICK START YOU PROJECT
KICK START YOU PROJECT
Year
0
Client
Hodl Media
Industry
Finance
About the project
Hodl is a mobile investment app that brings cryptocurrencies and stocks into a single, real-time experience. I joined the project at an early stage, when the product was limited to basic watchlist and portfolio tracking. Between 2018 and 2023, the interface evolved through continuous iterations, new features, and the introduction of a scalable design system — enabling clarity, speed, and consistency as the product expanded to support multiple asset classes, real-time market data, and increasingly complex user behavior.
KICK START YOU PROJECT
KICK START YOU PROJECT
Year
0
Client
Hodl Media
Industry
Finance
About the project
Hodl is a mobile investment app that brings cryptocurrencies and stocks into a single, real-time experience. I joined the project at an early stage, when the product was limited to basic watchlist and portfolio tracking. Between 2018 and 2023, the interface evolved through continuous iterations, new features, and the introduction of a scalable design system — enabling clarity, speed, and consistency as the product expanded to support multiple asset classes, real-time market data, and increasingly complex user behavior.
KICK START YOU PROJECT
KICK START YOU PROJECT
Year
0
Client
Hodl Media
Industry
Finance
About the project
Hodl is a mobile investment app that brings cryptocurrencies and stocks into a single, real-time experience. I joined the project at an early stage, when the product was limited to basic watchlist and portfolio tracking. Between 2018 and 2023, the interface evolved through continuous iterations, new features, and the introduction of a scalable design system — enabling clarity, speed, and consistency as the product expanded to support multiple asset classes, real-time market data, and increasingly complex user behavior.
KICK START YOU PROJECT
KICK START YOU PROJECT
Problem
Hodl is a mobile investment app that brings cryptocurrencies and stocks into a single, real-time experience. I joined the project at an early stage, when the product was limited to basic watchlist and portfolio tracking. Between 2018 and 2023, the interface evolved through continuous iterations, new features, and the introduction of a scalable design system — enabling clarity, speed, and consistency as the product expanded to support multiple asset classes, real-time market data, and increasingly complex user behavior.
Solution
A scalable grid system and reusable UI components were created in Figma, allowing updates to be integrated seamlessly while preserving visual coherence. Custom iconography reinforced the app’s identity, while carefully designed flows simplified navigation. New screens included Watchlists with real-time data, detailed coin profiles, portfolio tools, alerts, and a social interface — turning HODL into both a financial tracker and a community hub.
Problem
Hodl is a mobile investment app that brings cryptocurrencies and stocks into a single, real-time experience. I joined the project at an early stage, when the product was limited to basic watchlist and portfolio tracking. Between 2018 and 2023, the interface evolved through continuous iterations, new features, and the introduction of a scalable design system — enabling clarity, speed, and consistency as the product expanded to support multiple asset classes, real-time market data, and increasingly complex user behavior.
Solution
A scalable grid system and reusable UI components were created in Figma, allowing updates to be integrated seamlessly while preserving visual coherence. Custom iconography reinforced the app’s identity, while carefully designed flows simplified navigation. New screens included Watchlists with real-time data, detailed coin profiles, portfolio tools, alerts, and a social interface — turning HODL into both a financial tracker and a community hub.
Problem
Hodl is a mobile investment app that brings cryptocurrencies and stocks into a single, real-time experience. I joined the project at an early stage, when the product was limited to basic watchlist and portfolio tracking. Between 2018 and 2023, the interface evolved through continuous iterations, new features, and the introduction of a scalable design system — enabling clarity, speed, and consistency as the product expanded to support multiple asset classes, real-time market data, and increasingly complex user behavior.
Solution
A scalable grid system and reusable UI components were created in Figma, allowing updates to be integrated seamlessly while preserving visual coherence. Custom iconography reinforced the app’s identity, while carefully designed flows simplified navigation. New screens included Watchlists with real-time data, detailed coin profiles, portfolio tools, alerts, and a social interface — turning HODL into both a financial tracker and a community hub.
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Home Screen
Real-time charts & prices from all global exchanges, filtered tweets & breaking headlines all-in-one screen.
KICK START YOU PROJECT
KICK START YOU PROJECT
Home Screen
Real-time charts & prices from all global exchanges, filtered tweets & breaking headlines all-in-one screen.
KICK START YOU PROJECT
KICK START YOU PROJECT
Home Screen
Real-time charts & prices from all global exchanges, filtered tweets & breaking headlines all-in-one screen.
KICK START YOU PROJECT
KICK START YOU PROJECT
Search
Search cryptos, stocks, trending podcasts, tweets and Hodl posts.
Search
Search cryptos, stocks, trending podcasts, tweets and Hodl posts.
Search
Search cryptos, stocks, trending podcasts, tweets and Hodl posts.
Social Interface
Simple and intuitive user flows. Explore your feed, public profiles, posts, notifications, AI chat and more.
KICK START YOU PROJECT
KICK START YOU PROJECT
Social Interface
Simple and intuitive user flows. Explore your feed, public profiles, posts, notifications, AI chat and more.
KICK START YOU PROJECT
KICK START YOU PROJECT
Social Interface
Simple and intuitive user flows. Explore your feed, public profiles, posts, notifications, AI chat and more.
KICK START YOU PROJECT
KICK START YOU PROJECT
Black app theme
Team
Agency
Client
Hodl Media
Creative direction
Eduardo Araújo
Branding
Eduardo Araújo
UX/UI DESIGN
Eduardo Araújo/Gonçalo Branco
DEvelopment
Hodl Media
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